Tuesday, May 6, 2014

Sundry Tees and Zady

I love me a comfy, super soft tee. I know it sounds simple but in fact it's really hard to find. When I stumbled upon Sundry one day on Shopbop and Zady - and on sale on Shopbop - I rejoiced! Not only did I find the perfect tee but I GOT. IT. ON. SALE! Purchased the Powder version as opposed to Old Black. The brand exudes such California Cool. And made with super soft supima cotton there's no better tee out there.

Sundry!

Born in Aix-en-Provence, and now based in LA, Sundry founder Mathieu Le Blan knows what's up. Love his laid-back style - and his products exude that perfect worn-in, comfortable look but with a twist of tres chic. A juxtaposition of French chic meets LA cool if you will.

I first found out about Sundry on Zady, founded by one of my former colleagues' wife, Maxine Bedat along with co-founder Soraya Darabi. Zady's been big news in the fashion industry because it has merged fashion with social consciousness. Think fashion meets "Whole Foods." They've been featured everywhere, and I'm a huge, huge fan. Here they are featured more recently in the NY Daily News.




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